“The Date Co imports and produces pure and high quality dates products to North America. They started with the simple mission of bringing high quality dates from regions in the world where they grow best. Each product is as pure as possible showcasing the date in its truest form. Glasfurd & Walker worked with The Date Co to create a simple identity that reflects the purity and quality of the product they represent. The packaging is embellished with a subtle, graphic patten inspired by date palm leaves finished in a matte gold foil that reflects the quality of product.”

Designed by Glasfurd & Walker

“Verdura is Vancouver’s destination for beautiful, restaurant-quality salads, soups and grain bowls, each served with the passion and soul of the Mediterranean — where quality ingredients are at the heart of each perfectly executed dish.

“Inspired by the founder’s trips to Italy, the space feels like a functioning greenhouse capable of producing beautiful produce yet nestled in the heart of the city. High ceilings, fresh flora, and a minimalist aesthetic creates a tranquil refuge from the busy streets outside. The identity, in turn, is also inspired by an old word conservatory and European aesthetic. Glasfurd & Walker developed a custom wordmark that was then expanded into a full typeface applied to packaging, unique and custom signage systems and stationery. The ID is paired with modern and minimal framing devices that reference the curves and details of a greenhouse.”

Designed by Glasfurd & Walker

“Ooey Dewy is one of Canada’s first online retailer of the best selection of Korean, Japanese and other Asian-inspired beauty products. Glasfurd & Walker worked with Ooey Dewy to create their identity applied to packaging, print, marketing collateral and web. The identity is youthful and vibrant – reflecting the name and the company’s ethos to provide unique and innovative products that are just as amazing to the skin as they look and sound.”

Designed by Glasfurd & Walker

“Joe Pizza is a dine in and take out restaurant in Vancouver’s Gastown. It is a Roman-style pizza joint with a sprinkle of North American nostalgia. The brand reflects this sentiment with a custom Logotype referencing a combination of retro Italian and New York typography paired with a classic checkered pattern synonymous with the neighbourhood pizza shop. In addition to the core brand package, Glasfurd & Walker worked with the Joe Pizza team to develop a set of merchandise and collateral for their retail store, take out packaging and custom plate wear for dining in.”

Designed by Glasfurd & Walker

“Mak N Ming is a small 28 seat restaurant that serves crafted, seasonally conscious set menus. The restaurant is intimate and a reflection of chef Makoto Ono’s (Mak) and Amanda Cheng’s (Ming) refined French-Japanese cuisine. Glasfurd & Walker developed an identity that reflected the refined, yet playful aesthetic of the two chefs through the creation of a custom typeface. The identity use a graphic ’n’ that links the two, yet also creates a sense of division in that their skill sets complement one another but are unique and specific.”

Designed by Glasfurd & Walker

“Juke Fried Chicken is a restaurant and bar located in Vancouver’s Chinatown. Offering a full service dinner menu, and an all-day take out counter, Juke is all about delicious fried chicken with all the trimmings paired with great cocktails and beer. Juke has a laid-back vibe that is inspired by old school music, drinking and all round good times. It’s casual, loud, fun and doesn’t take itself too seriously — the brand is built on these principles and influences.

“The identity is a custom typeface developed by Glasfurd & Walker, Juke Bold, which was designed with a retro vibe and sense of movement. It is inspired by by disco records and graphic design from a bygone era. The logo, dancing chicken legs, represents the carefree spirit of Juke. With custom illustrations and playful type compositions, Glasfurd & Walker developed packaging systems (large and small ’juke boxes’ lined with wax paper), signage, menus, stationery and animations used by the client for social media.”

Designed by Glasfurd & Walker

“Classic French cuisine with Quebecois inspiration, St Lawrence is country cooking at its finest. With a rustic menu created from childhood memories, Chef JC Poirier dusts off and reimagines the classics in a vibrant and intimate setting. Glasfurd & Walker developed an identity that uses the fleurs-de-lis as the classical representation of French in North America, most commonly known from it’s use on the Quebec Flag. The Menus are bi-lingual and the identity is applied in a classic and simple manner that truly reflects the intention and origin of the restaurant.”

Designed by Glasfurd & Walker

“Botanist, within Fairmont Pacific Rim, offers a dining destination that reflects the vibrant, lush earthiness of the Pacific North West region—from design and decor to cocktails and cuisine. The restaurant was designed as one grand space with four distinct areas within, each with their own robust personality. From the bar, dining room, outdoor terrace garden, and champagne lounge, it’s a space filled with wonderment and charm.The brand and marketing developed was inspired by the concept of Botany and an idea that the Pacific Northwest could be represented differently. Steering clear of cliches, we created a brand that plays with the intersection of Art and Science which is common in conservatories, gardens and greenhouses and even restaurant kitchens, where each piece is chosen for its function and for its beauty.

“Each printed piece is carefully considered in the context of its use and application, taking on the colours and design details of the interior. Menus in the dining room are soft pastel colours that compliment the light and feminine touch of the room. Whereas the bar menus read more like a Botanist’s journal or scientific manual, giving a nod to the way the cocktails are made and the inspiration behind them. The identity seeks to create a juxtaposition and complimentary unification of science, art, enjoyment, and wonder.

“The logo, an archway with stairs, appears as an almost optical illusion. It represents the shift in perspective that the restaurant embodies whilst literally representing an ascent of stairs into the restaurant. The logotype is a custom typeface that is both classical and modern—representative of the philosophy throughout the restaurant.”

Designed by Glasfurd & Walker

“Our work with the School of St Jude is part of our Design for Good program. We dedicate a percentage of our profits to work on a pro-bono basis for clients who would not normally be able to afford our services, but who we believe are doing great things in the community, and who share our passion for positive change.

“One such client is the School of St Jude in Arusha, Tanzania. Established and run by an Australian, Gemma Sisia, the school educates around 2,000 of the region’s poorest children from Prep to Year 12. The school has an excellent reputation and is making a remarkable impact in its community.

“As the school is funded entirely by donations, its brand needed a revision that would help increase its visibility around the world.

“We began with our two creative partners traveling to the school to understand how it works up close. This was an eye-opening experience which then inspired the studio’s work on a new brand strategy, identity and design for a new website, stationery and other elements.

“We approached our friends at Efront, who generously provided web development services pro-bono, as did design school Shillington. One of their talented students – Connie Leung, trained with us for eight weeks and is now living in Tanzania for a year to help the school roll out its new brand.

“This has been one of the most rewarding projects Seesaw has ever taken on. The entire studio team has felt a sense of pride not only in its work, but in the difference it is helping to make to the community of Arusha.”

Designed by Seesaw

“Could there be a more appetising brief from a client than to brand a dessert bar?

“After the success of our brand for the restaurant, Junction Moama, we were approached by the owners to create a new dessert brand. Looking at food trends internationally, we decided upon an ice-cream bar which would offer an ever-changing selection of toppings.

“Following the brand strategy and naming process, we turned our attention to a brand mark which is playful, sophisticated and appeals to all generations, as well as an accompanying palette of shapes and colours.

“We then executed the brand across signage, the shop fit-out, uniforms, ice-cream cups, digital elements and a social media guide. Before handing over all the brand elements, we also scooped up some playful words into a tone-of-voice and language toolkit.

“We were pleased to hear that this new brand connected instantly with the target demographic since launching. Like the product itself, Frinkle has been one of our most appealing and satisfying brands.”

Designed by Seesaw