“The new identity is conceptualised as a mark of two hands come together to form a classic home symbol, which symbolises the tenet of South Central Community where givers, receivers irregardless of social status, race, and gender come together to form a community, a home where those in need are given support and given opportunities to give back.”
Designed by Roots
“Friends of Ham is a bar and charcuterie based in Leeds that serves the finest continental meats and cheeses alongside a vast selection of independent craft ales which has led to the venue quickly gaining a loyal following and opening a second premesis. After previously designing their menus, we have continued to work with them over the past year on their ever changing print collateral.
“It was important for the application of the identity to remain fluid and flexible throughout the printed materials which we achieved through a wide variety of materials, formats and processes such as letterpress, foil stamping, screen printing and the use of specialist papers made from spent brewer’s grain that reflect their craft ethos.”
Designed by Passport
“Bullfight is Shawn Cirkiel’s new Spanish concept situated in the burgeoning Airport Blvd. corner of East Austin. Cirkiel’s love affair with Spain was sparked when he landed his first job out of culinary school at La Marquesa, at the time the only five-star Spanish restaurant in the country. Learning about the food and culture of Spain became a lifelong passion. Previously a Shell station that ran in Cirkiel’s family, Bullfight delights in juxtaposing the language of auto-mechanics with the grace of dance — be it bailaora or torero.”
Designed by FÖDA Studio
“Founded in 2013 by Montse Ané and based in Barcelona, The Makers Bureau is a meeting point to share and develop ideas, and to collaborate with artists and professionals from several disciplines around design and creation.
“And thus we developed the corporate identity: the name, the corporate image and the first products. First, we searched for old blueprints of barns, we also searched how people used to pack and label products.”
Designed by Slow
“Vinpearl Safari, the largest wildlife care and conservation park in Vietnam. Nestled in Bai Dai, the Northwest coast of Phu Quoc Island, Vinpearl Safari Park, boasting to be Vietnam’s largest zoological park, conserve abundant indigenous and exotic flora and fauna. The sanctuary is home to 400 species of plants, and 2000 wild animals representing 140 different species, many of which are considered rare and endangered. The definition of Vinpearl Safari Park is beyond a wildlife exhibit park. It’s also designated as a centre for research, breeding and preserving of the world’s rarest flora and fauna.”
Designed by Bratus
“Bokeria is a restaurant inspired in Mediterranean cuisine in the city of Split, Croatia. The restaurant is known for serving high quality dishes and top wine selection to visitors, resulting in an experience similar to being at home. Bokeria offers its own product line, each elaborated inside their kitchen with the flavours that distinguish them. The restaurant is directed to tourists who are looking for good meal and a comfortable and unique place with a homelike mood.
“We created an identity system where the brand reflects its singularity across different elements. We designed a typographic logo that reflects the modern and trendsetting culinary concept while a series of stamps complement and unify the different variety of meats and flavours, while always maintaining the brand’s sincere and classic feel. The color palette is based on warm tones such as brown, yellow, gold, and they contrast against the colder tones such as the blue to keep the balance between freshness and quality. The pattern that complements the brand applications was designed to remind us of family home-cooked meals.
“The brand’s system offers an integral brand experience, where the enjoyment of food, good wine, love of travelling, and spending time together meet at the same place.”
Designed by Anagrama
“Odabashian is a company dedicated to the design and creation of custom hand-woven rugs made by expert craftsmen in India, Turkey, Pakistan, and Nepal. Their products have been acquired by presidents, dignataries and museums along their 93 years of experience in the oriental rug market.
“With offices in Mexico City, Miami and Hong Kong, Odabashian has also been author of important collaborations with prestigious architects and interior designers. In the process of developing innovative and transcendental designs, the new Odabashian generation establishes a continuous dedication on traditional and innovative weaving techniques. Our re-branding proposal captures the authentic simplicity of their work. The brand shows an ordered visual unity exalting a hierarchical reticulated system. The use of a sans-serif typography presents information precisely and clearly, accompanied by a color palette responding to their historical traditions. The icon symbolises a progressive evolution perfecting and modernising its trace in tune with the brand’s legacy.”
Designed by Anagrama
“Ox and Finch is a new restaurant and bar situated in Glasgow’s thriving Finnieston district. Jonathan MacDonald, former head chef of the McLaren Formula One team leads a team consisting of the Gordon Ramsay / Jason Atherton-trained former head chef of Gallery Mess at The Saatchi Gallery and a former sous chef from Michelin-starred Restaurant Martin Wishart at Loch Lomond.
“Our design system features hand drawn type combined with an illustration of an Ox with the Finch featured in the negative space between his front legs.
“At the time of posting Ox and Finch has been open for just 3 weeks. Incredibly they’re already listed No. 2 of 1,699 restaurants in Glasgow on TripAdvisor, due to genuine feedback. Go team Ox and Finch.”
Designed by KVGD
“A baker and handful of pastry chef with an expert in burgers has the brilliant idea to put together a copyright dining space. The name of the dish was the union that each loves: On the one hand the Poboys (American sandwiches 40s), and the other the good and beloved burgers. The idea of the brand itself would be to transmit classic air fast food of the 40s and 50s, so a good working vintage footprint with raw materials.
“Joining pieces printed with interventions created by hand (such as dermatographic pencil to write applications) managed to create a pleasant and functional atmosphere. Poburger lies in the city of Chapecó / SC, in Brazil.”
Designed by Triocom
“Analina is a traditional store in the city of Chapecó / SC , it exists more than 20 years. Thus the store has become an icon of this city , being a reference point for many purchases. What is curious is all catergorias store product sales , ranging from costumes for parties, accessories for parties and events , material for ballet , swimming accessories, makeup among other things.
“The shop itself did not have a visual identity , so our team was engaged to develop an identity that represented the traditionalism of the company, but a more modern market positioning. We developed a typography for the brand , leaving it all in lower case ( bringing it closer to the public) and developed a family of icons to symbolize the brand.”
Designed by Triocom