Etikettarkiv: Illustration

Business cards help to create relations in a memorable way. The easiest way to do this is by opting for dynamic and unique illustrations on business card that convey your profession or company image in the best possible manner. Illustration works on the personalized approach which makes it fun to share and collect such business cards.

A smart use of both the sides of the card for distributing text and illustration, aids in achieving a layout which is clutter free and easy on eyes. Sketchy illustrations, color pop images, diagrams, silhouettes, digitized logos and symbols, whatever the choice might be, placement and background color of the card makes all the difference.

Gabardine

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“Gabardine is a Brian Malarkey & James Brennan restaurant concept featuring a menu based on Portuguese seafood cuisine and is set in a small, cozy spot deep in Point Loma. When we reviewed the competition, it seemed as though earth tones and serious attitudes were common attributes. So we decided to take the opposite approach and infuse fun & color when branding Gabardine.

“The whimsical swimmer invites customers to enjoy, shed some inhibitions and spend time with friends. The strong font balances the playful qualities of the swimmer and creates a more gender-neutral image. It functions the same way the Miller High Life girl does with its brand. The colors and characteristics are meant to appeal to both locals and tourists, so everyone can come to Gabardine and be assured of a great time.”

Designed by Bex Brands

Vincurable

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“Vincurable’s mission is simple: to bring the world’s finest wines to one easily-accessible marketplace. When they say world’s finest, they mean it. They will only sell wines that have had only one long distance journey, and it must be a temperature controlled one at that. A majority of their products are ex-chateau which means they haven’t been shuffled from cellar to cellar. We were commissioned to design a logo that would reflect their passion for wine as well as that of their discerning clientele.”

Designed by The Hungry Workshop

Mrs. Lovegood

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Mrs.Lovegood is a brand of textile items, handmade and from traditional techniques. We arrived to a name that communicates something done with passion and dedication. We only did not create a logo but a whole system of identity in which the ability to do things by hand, with love and well done is transmitted. The mark is not traditional but young and modern.

Orignal text:

“Mrs.Lovegood es una marca de objetos textiles, hechos a mano y a partir de técnicas tradicionales. Llegamos a un nombre que tan solo oirlo significaba algo hecho con pasión y dedicación. No creamos un logo sino todo un sistema de identidad en el cuál se transmite la habilidad de hacer las cosas a mano, con amor y bien hechas. Esta marca no debía verse tradicional sino joven y actual.”

Designed by Siegenthaler & Co.

Harvey’s

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“Harvey House Diner was a staple in Kansas City’s Union Station starting in 1914. The diner would greet thousands of travelers as they would arrive from all over the country by train at the historic Union Station. Fred Harvey’s original Harvey House has been long gone, but our new Harvey’s at Union Station is a nod to that historic diner. Despite almost 100 years between the two concepts opening their doors, both the new Harvey’s and the original share the same core values of quality food, quality service and quality company. Brand components consisted of, logo system, brand identity, menus, interior and exterior signage, environmental graphics and apparel.”

Designed by Tad Carpenter

The B.E.A.T. Center

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“The B.E.A.T. Center is a community resource hub in Southern New Jersey that provides families and individuals in need with food, education and other resources. Founded by the collective effort of three local organizations: The FoodBank of Monmouth and Ocean Counties, JBJ Soul Kitchen, and People’s Pantry, the B.E.A.T. Center is focused on helping to end the cyclical causes of hunger.

Working closely with The JBJ Soul Foundation, we developed The B.E.A.T. Center’s visual brand identity and website design. The logo, the cornerstone piece of the identity, represents the coming together of food and resources and the circular ring of type around the logo is a visual gesture that speaks to unity (bringing everyone together). The visual identity draws stylistic inspiration from the JBJ Soul Kitchen brand in it’s hand drawn style and core brand color of yellow. We chose a modern, geometric typeface that complements the circular logo mark and intentionally kept the graphic language minimal so as not to create any visual dissonance with the 3 partner brand identities which will all live within and alongside the B.E.A.T. Center’s visual identity.”

Designed by  Apartment One

Yuka Suzuki

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“Self-promotional design for a hair and makeup artist based in New York.

“The die-cut on this black-and-white business card allows for a personalized leave-behind through an endless combination of hairpins.”

Designed by Studio Kudos

Espresso Bar

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“Illustrations on cards with short stories and riddles for the duration of a cup of coffee. Project at Rose Pistola.”

Original text:

Illustrationen auf Kärtchen mit kurzen Geschichten und Rätseln für die Dauer einer Tasse Kaffee. Projekt bei Rose Pistola.

Designed by Maria Fischer

Agricola

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“When restaurateur Jim Nawn wanted to open a farm-to-table restaurant in Princeton, New Jersey, he turned to Mucca to develop the brand. Latin for “farmer,” the name embodies the restaurateur’s commitment to local growers and seasonal produce. Our strategy was to create a flexible system in which the logo and accompany illustration can change, allowing the identity to stay in sync with the seasons.”

Designed by Mucca Design