“Craftisan is a company that distributes premium leather care products. Its identity is based on the story of Hephaestus, the god of craftsmen and fire and son of Zeus and Hera. His Roman name is Vulcan, where the word Volcano comes from. He is also known as the god of technology, blacksmiths, artisans, sculptors and metals.

“The logotype is a typeface designed in 1932 and recreated from old wood engravings. I distinct and elegant typeface to compliment the bold yet refined mark.”

Designed by Isabel Gatuslao