“Artefactory is a concept store that offers a selection of design products from different brands that have in common the fact that they all solve usual problems in a very inventive way. At the same time, it has a little restaurant inspired on a soda fountain. The general concept is based on being an industrial factory + toy shop, with a little bit of fiction.

“Our graphic solution was inspired on that fantasy. We designed an emblem based on a character that seems to be taken from the imagination of a little boy but it’s real, Laika, the Russian dog that was the first animal to orbit the Earth.

“We also designed a special typography for the project with a very experimental technic, seeking to reflect the artistic aspect of this place.”

Designed by Futura —